Video by AutoEV via YouTube
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There are only a handful of brands that harvest the passion from their owners like Alfa Romeo do. Time and time again, the company has launched seductive models, luring the next Alfisti into the showrooms, yet ultimately only to disappoint them. Cars, some good, others not so, have come and gone but the unwavering love for the Milanese brand remains. But love alone doesn’t make money. The product also has to be there, and it has to sell and keep people coming back for more. Which is why Alfa Romeo’s next car has to be a winner, not just to those who love the brand, but to those who may not have considered it before. Despite an illustrious back catalogue of slinky sports cars and curvaceous convertibles, the market is craving small crossovers. And so that is what the new Junior is. The question is, will it be enough to turn the tables around and make Alfa great again? In one of our most detailed reviews yet, Bryan (an ex-Alfa owner) shrugs off the rose-tinted glasses and becomes judge and jury.
AutoEV – all electric, all independent.
0:00 – Introduction
02:56 – Titles
03:04 – Meet the car
07:55 – Styling
18:28 – Practicality
25:24 – Interior
40:20 – Usability
41:49 – Performance & Handling
55:59 – Pricing
57:42 – Competition
01:01:07 – Pros & Cons
01:01:48 – Summary
#alfaromeo #alfaromeojunior #alfisti #electriccars
